Business Development Career Profile

    ANTHONY C. ELLIS

● 72 South Bridgeport Road, Bridgeport, NJ 08014-9739  ●  856-294-9595  ●  609-410-7111 cell  ●

● acellis@acellisllc.com ●

Factiva (Dow Jones & Reuters Interactive LLC), June 2004 to July 2005 – Senior Manager, Channel Marketing

● Developed a channel marketing program for consultancies, large systems integrators and federal prime contractors.
● Designed and developed revenue opportunities with senior management at software vendors, consultancies, systems integrators and prime federal contractors to deliver Factiva data via project solution sets. I worked with IBM, Lockheed Martin, SAIC, Attensity, ClearForest, FAST, Choicepoint, Verity, SPSS, Semagix, Cognos, Hyperion and others.
● A major product introduction with IBM Information Integrator, OmniFind and WebSphere Information Integrator to provide Factiva data through Attensity, Clear Forest and SPSS.
 

Management Consultant – 2002-2004
● Assisted Capgemini, Burdeshaw Associates, Ltd, Perot Systems Corporation, Fujitsu Consulting and Lockheed Martin Systems Solutions to boost sales and market penetration into government services, aerospace and defense accounts.
● Created a new methodology for Capgemini, PS, FC and LMSS to sell to new accounts.
● Created a new “pipeline” business strategy for Perot Systems, created C-level meetings for Fujitsu Consulting, and developed new business development tactics for Lockheed Martin Systems Solutions.
 

Lockheed Martin Corporation (1997 to 2002)

2001-2002 - Director, Business Development, Moorestown, NJ
● Created, developed and operated an information technology systems integration business unit for Lockheed Martin Corporation Maritime Systems & Sensors (MS2). Included: business development, strategic and resource planning, staffing, and marketing and sales.
● Assessed Lockheed Martin’s skill base and resources, developed a strategic plan, recruited a team of professionals, created products and services, and developed a sales and capture plan.
● Created the Systems Engineering line-of-business at LMC MS2 that markets and sells (1) Collaborative Product Commerce (CPC) software and integration services, (2) large-scale IT system integration services and (3) Maritime Systems integration IT services.
1999 to 2001 – Business Development Sales Executive, Integrated Business Solutions, Orlando, FL
● Captured integration business for Lockheed Martin IBS in large-scale IT systems integration and outsourcing. The position entailed product positioning, strategy and marketing.

● Surveyed the marketplace to determine the best fit for IBS services in the large-scale complex IT systems integration business. Developed and managed industry partnerships and capture teams to propose and secure new business.
● Developed a major new business relationship with a large telecommunications company, a large on-line web-based service provider, and others that led to more than $50M in new business opportunities.
1997 to 1999 – Sales & Business Development Executive, Systems Solutions, Owego, NY
● Developed systems integration business for Lockheed Martin Corporation
● Identified potential teaming situations and partnerships for joint project development
● Molded Lockheed Martin Systems Integration capabilities into IT solutions services.
● Developed and captured more than $17M in new business sales in less than one year.
● Won three major projects totaling more than $280M within 24 months
● Successfully developed over $4.5 billion in new bid opportunities
● Received many company awards.

Verizon (GTE), Stamford, CT, 1989 to 1997 - Senior Management Consultant, Business Development
● Created a new line-of-business for Verizon by transforming the in-house GTE Corporation video/graphic arts service into a revenue generating organization.
● Developed major marketing and strategic sales campaigns to sell GTE VisNet products and service. Developed and marketed new products including: consulting services, linear video services, business television products, computer multimedia products, internet, intranet and extranet products and services.
● Developed $2.5M in video products and services revenue for new major clients. By January 1997, GTE VisNet had become an operating unit of GTE Media Ventures, Dallas, TX and was positioned as a major player in business-to-business video products and services.
 

Previous Experience
● A senior executive at a full-service marketing communications agency, New York, NY
     ● ● The agency was a leader in developing computer technology in advertising and sales promotion projects for trade show exhibits and traveling promotional programs.
     ● ● Created and developed major marketing and sales promotion programs for FORTUNE 1000 clients, generating $3-5 million in billing per year.

Industry Activities

● Past Program Chairman for The Association of Strategic Alliance Professionals, NY Tri-State Chapter, 3 Times Square, New York City
● Past Member, NCOIC, (Network Centric Operations Industry Consortium), Washington, DC
● Past Vice President, Membership & Corporate Relations, American Marketing Association, Fairfield County, CT
● Statesman, Connecticut Jaycees, US Junior Chamber of Commerce (Highest Jaycees honor)
 

Education
● BS, Communications, Arkansas State University, Full Scholarship Student
● MA, Communications, Temple University, Philadelphia, Full Fellowship Student